You are looking at the HTML representation of the XML format.
HTML is good for debugging, but is unsuitable for application use.
Specify the format parameter to change the output format.
To see the non HTML representation of the XML format, set format=xml.
See the complete documentation, or API help for more information. 
<?xml version="1.0"?>
<api>
  <query-continue>
    <allpages apcontinue="B2b-influencers-elevating-your-brand-through-expertise-and-reach" />
  </query-continue>
  <query>
    <allpages>
      <p pageid="271760" ns="0" title="B. The Lower The Father s Blood Sugar Level" />
      <p pageid="343295" ns="0" title="B002 Bluetooth Label" />
      <p pageid="322690" ns="0" title="B005 Bluetooth Beacon" />
      <p pageid="317309" ns="0" title="B2B" />
      <p pageid="226466" ns="0" title="B2BProfessionaltools - Jewelry And Industrial Tools" />
      <p pageid="94626" ns="0" title="B2B Lead Generators — Extract Leads Fï½â€™om Social Media É‘nd Gmaps Painlessly" />
      <p pageid="324237" ns="0" title="B2B Platform For Indian SMEs" />
      <p pageid="90866" ns="0" title="B2B Provider Consumer Incentives Program." />
      <p pageid="88794" ns="0" title="B2B Provider Customer Rewards Program." />
      <p pageid="36883" ns="0" title="B2b-influencer-marketing" />
    </allpages>
  </query>
</api>